The extremes in which capitalism tries to arouse desire overflow in Taobao, the Chinese online shopping giant. Images that suspiciously resemble post-internet art litter its pages, but their surreality is common to many advertisements throughout history (if more exaggerated). One wonders how much is lost in translation, how much are disgruntled young creatives finding outlets for their imagination, and how much is just total miscomprehension. A selection of images available in infinite scroll via Tumblr.
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mono.kultur #49:
Santiago Sierra
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