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Once BDSM was seen as a taboo as in the 1999 film 8 mm with Nicholas Cage. One wonders when and why it became a fashion in the mainstream culture. Although, 50 Shades of Grey was cursed by 50 porn stars and professional fetishists and the desperate film Tongue Tied by Miley Cyrus with Quentin Jones was rejected by NYC Porn Film Festival, the scene became so popular.  Despite the ‘vanilla’ attempts of Miley Cyrus or Madonna with her cover photo of the new album Rebel Heart, FKA twigs‘ video Pendulum directed by the artist herself may be considered as a better ‘venture’ in the mainstream examples of bondage.